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Product innovations

Wool velvet

Luxury velvet with versatile performance


Velvet, or velour when knitted, is a fabric prevalent in textile history and synonymous with luxury. Wool elevates a premium velvet fabric, adding an elegant drape and the functional benefits of wool.

 

How it works

Wool Velvet

Wool can be used as a woven velvet or a knitted velour. For a wool velvet, two fabrics are woven at the same time and the threads linking the two fabrics are made from wool. The two fabrics are split apart with the cut pile yarns creating the velvet effect.

 

The addition of wool elevates the already premium velvet fabric features whilst also adding an elegant drape, improved stain resistance and most importantly warmth and insulation to the end use product.

Manufacturing both traditional velour and velvet includes a shaving or thread cutting process which results in fibre shredding – wool’s natural properties mitigate excessive landfill contribution whilst avoiding chemical waste generation associated with synthetic velvet.

Contact the Woolmark Technical Team for more information.

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